Custom Mobile App Development

Appearance and functionality — it’s a short list of demands for a good mobile application. But don’t judge too fast; to achieve perfection in these two areas, you need an experienced and advanced team. A team that can hear what your client doesn’t even say, just feels and needs, taking into account any possible preference — a team with bold expertise in business, technology, and user experience. No worries, we can handle the challenge and earn your trust as your custom mobile app development company.

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Mobile Application Development
Services We Provide

Eye Eye

Native iOS Development

Swift and Objective-C are the technologies we use for native iPhone/iPad software development. We will assist you with the full process of iOS app development, starting from initial ideation to App Store submission.


Native Android Development

Native apps are popular in the mobile industry since they can access specific operating systems’ built-in features and perform them fast and smoothly. We use Kotlin and Java to deliver amazing Android apps.


Hybrid Mobile Development

Many businesses take advantage of hybrid apps, as the same code is used for various mobile platforms, such as iPhone, Android, etc. In addition, hybrid development reduces development time and cost. We use the most innovative technologies to build these apps.

Compare these approaches in our article on the blog.

View article

Mobile App Maintenance

We can offer you 360° support with:


DevOps Support Services

We are always on the lookout for the perfect uptime for your system. Fifteen minutes of production time to provide emergency support will save customer satisfaction and reduce your IT-related cost.

New Relic

Development Support and Maintenance

We’ll provide daily monitoring of web and mobile performance and security scans, backup copies and databases with further storage, tech support, and interactions and follow-ups with third-party services, suppliers, and vendors.


UX/UI App Design

Our specialists create the product, knowing exactly how it should work specifically for your audience. We get deep insights into your target audience using specialized analytics tools, such as:


Our Mobile Application Development Cycle

The mobile app development lifecycle can be boiled down to seven stages.

To start with something appealing and powerful enough to perform the way you expect, you have to make sure your project is one of a kind or differentiates in the best way to cover more needs than analogs. That’s why you need to discover your niche and find your unique value proposition. This is the perfect moment for a discovery phase if you are starting a brand new business or business analysis if you have scaled and are growing already. Having done those, it’s time for numbers and your mobile strategy. Here we determine the return on investment (ROI) and set the budget. Together, we explore the market, form user personas, and think of how we will match your project with your customers — promotion strategy — and the ways to expand and scale.
What’s inside your application? You definitely know, but you don’t have to take into account every single detail yourself. Our experienced technical writers will help you express your idea in technical documentation, describing carefully every layout, making it work smoothly and intuitively. While planning every slide of your application, we prospect future growth opportunities and improvements. At this discovery phase, we add value for your future customers, making your app easy to use.
At this stage of mobile application development, you can already see its visual representation and correct any misconceptions or imperfections. The prototype steps include:
  • Sketch of the app, visualizing what the app will look like, the logic, number of pages, and the way they interact;
  • Wireframes creation, which shows the draft of the app structure;
  • Clickable prototype, which can help you find logical breaks as well as technical inconsistencies. It’s crucial to correct them before the launch;
  • App skins creation: you already have the wireframes put together and can look at the product.
Custom mobile app development services consist of two parts: front-end development and back-end development. Mobile app front-end development is responsible for the screen design for all possible mobile layouts and integrations with the back-end. In other words, this is the stage where everything your final customers will see and interact with on your app is being created. The main goal is to make it work smoothly and provide value for the users. Mobile app back-end API development brings the users to the results they expect through server and database, business logic, retrieval, and API layer. This stage of the mobile app development lifecycle connects the front-end of the app to the database and server to collect and provide information. Read more about the development process in our case for the client.
There’s one thing you can be sure about: you don’t exactly know what device your customer is using while using your application. Whatever this device is, your mobile app has to work properly to get your client to their desired outcome. So the quality assurance stage is inevitable to make sure the application is compatible with different operational systems, screen sizes, and platforms. During this stage, the app is released to a few actual users to get feedback and beta test the navigation performance, buttons, etc. Also, at this stage, we check safety to ensure your clients’ personal information is protected.
When you complete the custom mobile app development and testing stages, and everything works correctly, it’s time to market and launch your mobile app to your customer base. Whether you publish your application on the Apple Store or Google Play Market, you have to follow strict rules and regulations, and your application has to comply with them. To get your app approved without issues, you need a reliable and experienced developer. Once the app successfully appears on the market, you need to have a marketing campaign.
To get your mobile app to work fluently and flawlessly and remain at the top of your users’ list, you should have reliable support to fix every minor bug and improve performance constantly. Custom mobile app development services by Geniusee are always there for you.

Mobile App Development Expertise


Geniusee has multiple successful partnerships with 100+ companies in different industries, but the most significant numbers are in our focused industries: FinTech and EdTech.

Our Success Stories

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Meet one of our clients – Drum! This 5-star application is a platform designed for creators. That’s a great tool for people who care about their personal brands to engage with their followers, earn...

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Our client, a technology solutions company in MedTech, aims to make the latest technological advances available to millions by providing high-caliber, more affordable solutions to all. Target audience:...

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Our main goal was to develop a digital platform for healthy habits called EinkaufsCHECK. We aimed to create a hybrid app for iOS and Android for the easiest and most accurate diet tracking and food...

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Lending platform

Our client is a secure, automated platform that streamlines the merchant cash advance process and enables ISOs and lenders to manage their businesses from one centralized, convenient place. Combining...

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Crave Retail

For Crave retail Geniusee has developed 2 enterprise mobile applications that solve the double-sided problem for every shopper visiting the fitting room. The Fitting Room application allows shoppers...

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Outstanding case in Geniusee portfolio, Pause – mobile app for meditation. iOS application was downloaded 1000+ times on the launch day.

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The Ajuma company was founded by a couple after the birth 
of their child. They wanted to protect their baby from the harmful effects of ultraviolet radiation sunburn and from potentially generated...

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Zedosh is a new digital advertising platform that financially empowers Gen Z. Using Open Banking, we provide insights into their spending behaviour, tips on how to master money and crucially, the ability...

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Revenu is an All in one POS (Point of sale) management system . It uses the latest trends of technology to manage different types of Food & Beverage from scratch up to reaching ultimate clients...

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Realm Five develops devices that collect various data, such as soil moisture, rainfall, amount of water in tanks, condition of tractors and their location, etc. from different parts of agriculture.

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FactMata is an AI-based platform that identifies and classifies content.  Advanced natural language processing learns what different types of  deceptive content look like, and then detects...

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Tradesmarter is leading in providing white label trading solutions  offering a web responsive trading platform that enables top financial  companies to unleash a new era of competition, innovation...

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Swoon is an online furniture brand with a difference. Their main idea is  that everyone should be able to buy beautifully designed and crafted  furniture at reasonable prices. The brand has...

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Frenotec LLC is a motorcycle distribution company eventually grew into  the nation’s largest distributor of Brembo motorcycle brake components  as well as became the exclusive importer and...

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Validify Access is a new innovation discovery platform that showcases  only best-in-class and pre-vetted emerging retail technology solutions.  Validify helps leading retailers access curated...

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NCourage was created to understand the nature of anxiety & stress,  the cause of problems with falling asleep, which promotes personal  growth, success work and increase productivity....

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Wyzoo App is built on artificial intelligence and learning techniques to identify patterns in your customer data.

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Tamam Delivery App

Tamam on-demand mobile application connects customers with independent  local couriers, who acquire goods from any restaurant or shop in a city  and also deliver urgent packages for a variable...

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Digital bits

DigitalBits™ is an open-source project supporting the adoption of blockchain technology by enterprises. The technology enables enterprises to tokenize assets on the decentralized DigitalBits blockchain;...

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Totalizator platform

The blockchain based platform - Totalizator. The goal of this R&D project was to validate the possibility of using blockchain technology in order to create an objective betting platform.

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Ua Light Virtual Console

The Virtual Console is the graphics space that actually allows you to  control your light shows during live events. It visually displays a number of so called widgets and aim to represent  all...

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Pool party

PoolParty app allows increasing your popularity on Instagram by sharing links to the community of users, that will like, share and follow such links. 

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My Uber

My Uber app allows everyone with a car to join the community of uber drivers within a couple of clicks - the company will take care of everything else. My Uber provides support and education for all...

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Crypto analytics

Due to the high volatility of the cryptocurrency market, a trading company faced with an issue that traders need to quickly analyze cryptocurrency market information.

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Circular review system vehicles

This system provides a complete omnidirectional view for armored vehicles crew (transparent walls effect) and the possibility to receive necessary data and interactive tips on helmet screen.

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BuzzShow is a video social media network which incorporates the blockchain technology in a reward-based ecosystem. The platform offers full decentralization and a unique social media experience to users...

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ZaZa is an expert in online learning and education abroad that helps its clients to get the highest quality services for quite affordable prices. They bring together native-speakers from all over the...

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PrintBI has the largest and most detailed database of printing companies worldwide, powered by advanced technologies and market intelligence tools.

Benefits of Custom Mobile
Application Development

It’s easy to understand whether the mobile app development services you are getting are good quality: your development team is attentive to your requirements and needs.

A custom mobile application development company should provide you with the team members you lack, covering the skill gaps in your team or hiring the entire team for you and with you. A team of people you have constant contact with and whose results exceed your expectations. Not by chance because you had time to evaluate their talents when you selected the team for your project’s lifecycle.

Your custom mobile application development company accepts your project’s challenges as important personal opportunities. Your project is their priority. That’s the only approach that works.

Technologies And Tools


Why You Should Choose Geniusee for
Mobile App Development

Our team of senior professionals is constantly expanding its expertise as we stick to the results and aim at meeting our clients’ expectations. We don’t just supply our services; we create fruitful partnerships with our clients by being open, available, and transparent at each stage of communication. We know that the best results of the conversation come if you listen carefully. That’s our main approach: we actually hear what you say and get what you want.

We systematize our processes for achieving significant results based on metrics: we track the velocity of teams, stick to execution on a per sprint basis, and use transparent time logging.

Unit testing and code coverage help us understand what is optional, and we concentrate on the essential and necessary work.

Automation testing allows us to compare actual outcomes to expected ones.

And these approaches help us achieve our results:








by our clients

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Frequently Asked

The price of the entire custom mobile app development service depends on the number of working hours required. According to Clutch’s survey, the median cost for an app is around $170K, with a range starting at $30K to $700K. So it depends on the vendor you work with, the complexity of the product you want to have in the end, and the estimated time limitations you set. You can also count the approximate cost on our estimator.
It depends on the set of tailored features and functions you want to have. The average time of delivery for a mobile application is from nine weeks to four months.
Your developers should offer you the best scenarios of constant improvement and a mind map for scaling your product in the future. So to make it happen, you should take into account this perspective and check the actual version of your application on bugs, adjusting it with new functions and adapting it to new realities in the technology world, such as new screen sizes, etc.

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