Design Sprint

There are different ways to improve the customer experience and the product. However, many of them involve a lot of time and continuous improvement. Design Sprint is an alternative approach where hypotheses and solutions are tested in a short time. The process aims to help teams clearly define goals, validate assumptions, and decide on a product roadmap before starting development. Design Sprint is considered a short and intensive time interval during which the team works to create ideas and put them into practice as quickly as possible to get feedback quickly and start improving.

The process of the Design Sprint

Who is the Design Sprint team?

Always: Project manager, business analyst, designer, technical specialist.
Sometimes: Marketer, decision-maker.

What if you skip the Design Sprint?

Don’t find the correct problem, components, and features
Don’t figure out the main idea
Don't get real feedback

How long does it take?

Five days, one working week.

What does this team do?

On Monday,

we’re mapping out the problem and picking an important place to focus.
On Tuesday,

we’re sketching competing solutions.
On Wednesday,

we’re making difficult decisions and turning the ideas into testable hypotheses.
On Thursday,

we’ll hammer out a high-fidelity prototype.
On Friday,

we’re testing it with real live humans (customers/users).

What are the Design Sprint deliverables?

Understand

Who are the users
What are their needs
What is the context
Competitor review
Formulate strategy

Diverge

Envision
Develop lots of solutions
Ideate

Decide

Choose the best idea
Storyboard the idea

Prototype

Build something quick and dirty to show to users
Focus on usability not making it beautiful

Validate

Show the prototype to real users outside the organisation
Learn what doesn’t work

The advantages of the Design Sprint with Geniusee

The Design Sprint service with the Geniusee team marries the best agile delivery with the best design service to provide your company with a quick way to get great new service innovations to market.

Geniusee is not only about brilliant software development but about credible expertise. Our technology-and-business-addicted specialists are led by measurable results.

To develop cutting-edge products, you often need to think out of the box. We apply creative user-centric practices, such as design-thinking workshops and design Google sprints. In very short terms, we provide our clients with innovative, valuable, and tested solutions. Together, we meet end-users' needs and desires.

200+

Team
members

Technology
support
services

100

Projects
completed

$350M+

Raised
by our clients