About the client
Crave Retail is a retail technology company transforming the fitting-room experience for global fashion brands. Their platform seamlessly connects shoppers and store associates, enabling real-time service, personalized recommendations, and data-driven insights that improve conversion and elevate in-store performance. With a focus on innovation and customer-centric design, Crave Retail empowers retailers to turn fitting rooms into high-impact revenue channels.
Business context
Crave Retail operates at the intersection of retail technology and in-store customer experience, helping fashion and apparel brands modernize their fitting rooms. As retailers look to increase conversion, enhance associate workflows, and better understand shopper behavior, the fitting room has become a critical revenue-driving touchpoint. Crave Retail recognized the opportunity to transform this space with real-time service, personalization, and data insights, but expanding their iOS-only solution to Android was essential for entering new global markets and meeting the needs of major international retailers.
Crave Retail needed to transition from an iOS-only ecosystem to Android to meet global retailer requirements
They required a trusted partner with strong engineering, design, and project-management expertise to deliver the Android solution fast
Crave Retail had to reimagine its Interactive Fitting Room interface for Android while preserving an intuitive shopper journey
The team needed a robust backend with analytics and push notifications to support data-driven insights and instant associate responses
Solutions we implemented
Dual mobile ecosystem
We built two Android applications for shoppers and store associates, creating a seamless, connected fitting-room experience.
Intuitive fitting-room interface
The shopper app enables item overview, size/color requests, and instant outfit recommendations directly from the fitting room.
Associate assist platform
The associate app allows staff to respond quickly with personalized service, fulfilling shopper requests in real time.
Robust Android architecture
Using Kotlin, Coroutines, Koin, and native Android tools, we delivered a scalable, high-performance enterprise solution.
Interactive shopper display
Shoppers can view items, request alternatives, and receive styling suggestions without leaving the fitting room.
Instant communication & push alerts
Associates receive real-time notifications to deliver fast, efficient service.
Analytics & insights dashboard
Retailers gain visibility into foot traffic, customer behavior, and fitting-room performance metrics.
Successful in-store integration
The system connects fitting-room activity with sales operations, improving both service delivery and decision-making.
Cross-device compatibility
The apps are optimized for both mobile and tablet devices, ensuring a consistent experience across the store.
Real-time inventory interaction
Associates can access item availability instantly, speeding up size and color fulfillment.
Smart recommendation engine
The system suggests complementary products and outfit combinations to increase basket value.
Secure & scalable architecture
Built with native Android tools and modern frameworks, the solution supports high performance across enterprise retail environments.
Enterprise-scale delivery
We launched four Android applications (shopper + associate for both mobile and tablet), expanding Crave Retail’s product ecosystem.
Higher customer satisfaction
The enhanced fitting-room experience improved service quality, personalization, and overall shopper engagement.
Proven sales growth
Retailers report basket sizes increasing by over 22%, with fitting-room visitors spending more than 30% extra compared to non-visitors.
Sustained revenue impact
The platform consistently helps businesses boost fitting-room conversions by 20%+.
