About the client
BuzzShow is a decentralized video social media platform. BuzzShow’s mission is to return value and control to content contributors through blockchain technology, challenging the dominance of centralized video platforms.
Business context
BuzzShow is a blockchain-powered video social network aimed at disrupting centralized platforms by introducing a proof-of-contribution algorithm. Users, including creators, curators, and viewers, receive native utility tokens (“Goldies” or GLDY) for sharing, viewing, curating, and streaming video content.
Geniusee was engaged to help build and optimize both the platform infrastructure and reward ecosystem to support this decentralized vision.
Fair rewarding
Building a reliable proof-of-contribution algorithm that handles creators, viewers, curators, and nodes with transparent token distribution.
Scalability issues
Supporting high-volume video activity and token transactions without exorbitant gas fees or performance bottlenecks.
Seamless integration
Providing web interface and wallet flows (e.g. MetaMask) that allow users to earn and manage tokens without Web3 friction.
User-friendly wallet setup
Designing wallet flows and Web3 interactions that feel intuitive for users unfamiliar with blockchain, while still ensuring secure authentication and seamless token management.
Solutions we implemented
- Secure smart contract system. We created a suite of Solidity-based smart contracts that underpin the entire reward model. These contracts manage GLDY token issuance and enforce a proof-of-contribution algorithm that fairly distributes rewards across different user roles.
- A multisignature wallet for governance. To enhance the platform’s security and transparency, we introduced a multisig wallet setup for managing ERC20 tokens and key contract interactions. This allowed for collaborative control over major platform decisions.
- A user-friendly React interface with MetaMask integration. Our front-end team developed an intuitive web application using React.js. By integrating MetaMask, we enabled users to easily authenticate, manage their wallets, and track token earnings directly through their browsers.
- Optimized blockchain interactions with a robust backend. We used Java and Web3j to build backend services that streamline communication with the Ethereum blockchain. This approach helped reduce gas costs, support higher transaction volumes, and improve performance.
- A scalable infrastructure with DevOps automation. Our DevOps engineers established a containerized platform environment, deployed Ethereum main nodes, and configured CI/CD pipelines. This ensured a stable, secure, and scalable foundation for future updates.
Reward system via proof-of-contribution
Users earn GLDY tokens for creating, viewing, curating, or sharing videos on the platform. Validators, moderators, and node operators are also rewarded for maintaining quality and network integrity.
Multisig wallet for secure token management
A multi-signature wallet governs key platform contracts and transactions, providing an audit-ready control mechanism for GLDY token transfers and reward logic.
Web3-enabled UX
React UI with MetaMask for secure token transactions, wallet connectivity, and reward tracking with minimal user friction.
Optimized backend for smart contract orchestration
Java-based modules and Web3j integration ensure efficient contract interaction and gas optimization in token-related operations.
A live proof-of-concept social media platform
Users were able to create, share, and engage with video content while earning GLDY tokens for their contributions, validating the reward-based model.
Decentralized content ownership
We established a future-ready roadmap to integrate IPFS-based storage, allowing content to be stored outside centralized systems and ensuring user privacy and resilience.
Scalable blockchain infrastructure
The system was engineered to handle growing transaction volumes and reward distribution without compromising speed, transparency, or reliability.
Accessible Web3 user experience
Even users unfamiliar with blockchain could navigate the platform, manage tokens, and use wallet functions thanks to a thoughtfully designed interface and onboarding flow.
